Share your awkward holiday sleeping arrangements and The No Place Like Home campaign will give back
West Long Branch, NJ – (Nov. 17, 2015) – Going home for the holidays can often mean sleeping in an uncomfortable place: a childhood bedroom, the basement or even the couch. Eighty-one (81%) percent of Americans ages 18-33 visit family during the holiday season, and have likely experienced one of these scenarios. Sleep Innovations, maker of the original memory foam mattress in a box, is celebrating the launch of its new website by embracing the awkward with its new No Place Like Home campaign.
No Place Like Home is a nationwide call for Americans to share their funny or awkward sleeping arrangements during the holidays all while contributing to a good cause. Each time the hashtag #SInoplacelikehome is used on Facebook, Twitter or Instagram now through December 31, 2015, Sleep Innovations will contribute $1 towards the Stand Up for Kids’ health and wellness program, a program that provides medical and well-being services to homeless youth across the country. Hashtag users will also become eligible for Sleep Innovations product giveaways selected randomly through our social media sites.
Ashley Rickards, the star of MTV’s hit show, “Awkward,” is helping kick off the campaign by sharing what going home for the holidays means to her and how Sleep Innovations is helping her get a good night sleep during the busiest time of year.
“Sleeping is important. How else are adult children supposed to escape their parents during the holidays other than copious naps? I’ve definitely experienced my share of less than ideal sleeping experiences over the holidays, and jumped at the chance to find a new customized mattress option for my childhood bedroom,” said Rickards. “I took the online quiz to find that my fit was the Taylor memory foam mattress. Now Sleep Innovations can help me look rested, and it’s the safest place I can think of during the holiday food comas.”
Everyone can now find the best mattress for them with Sleep Innovations’ new Find your Fit website feature, because “one size fits all” doesn’t work. Sleep Innovations memory foam mattresses are available to ship directly via Amazon, so it’s easy to give a temporary sleeping spot or childhood room an affordable makeover for the holidays.
“Our team is excited to launch the new Sleep Innovations website to make it easier for consumers to find their perfect mattress fit just in time for the holidays.” says Carol Eicher, CEO, Innocor. “Our No Place Like Home campaign is a way to see just how uncomfortable people’s sleeping arrangements can be this time of year while also giving back to those in need. Supporting a deserving charity allows us to make sure everyone has a more comfortable and restful holiday.”
About Sleep Innovations
For over 20 years, Sleep Innovations has studied people, bodies, and sleep to create and refine the highest quality memory foam mattresses, toppers and pillows. The company is dedicated to helping you find the perfect fit, as one size does not fit all. Each product is thoroughly tested to ensure you get what is promised: simply the best sleep possible, every single night. Sleep Innovations is a registered trademark of Innocor, Inc.
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